Date/Time
8/18/2015
9:30 a.m. - 3:30 p.m.
9:30 a.m. - 3:30 p.m.
Event Description
Cost: $165
Cost w/ Bronze Discount $127.50
Cost w/ Silver Discount $ 90
Cost w/ Gold Discount $ 15
Lunch included
(It’s never too late to save your library money. NEO Discounts are pro-rated! Call us today to sign up!)
Whether you know it or not, all of us are in sales. So what does that mean and how does it affect how you do your job? Today, sales means problem solving. We'll look at customer service from a new angle and address such issues as: How do we best serve a diverse population? Who really is our customer? What drives success in the library context? Ideal for anyone who works with patrons or staff supervisors.
This is part of the Marketing Academy that include the following courses.
Wednesday, September 16, 2015 Adding New Life to Old School Marketing
Tuesday, October 20, 2015 Marketing an Hour a Day
Cost w/ Bronze Discount $127.50
Cost w/ Silver Discount $ 90
Cost w/ Gold Discount $ 15
Lunch included
(It’s never too late to save your library money. NEO Discounts are pro-rated! Call us today to sign up!)
Whether you know it or not, all of us are in sales. So what does that mean and how does it affect how you do your job? Today, sales means problem solving. We'll look at customer service from a new angle and address such issues as: How do we best serve a diverse population? Who really is our customer? What drives success in the library context? Ideal for anyone who works with patrons or staff supervisors.
This is part of the Marketing Academy that include the following courses.
Wednesday, September 16, 2015 Adding New Life to Old School Marketing
Tuesday, October 20, 2015 Marketing an Hour a Day
Location
Contact Person
Melissa Lattanzi
(phone: 330-655-0531)
(phone: 330-655-0531)
Details
Competency: Library Management
Presenter: John Murphy
John is the founder and president of The Murphy Agency, Inc., has more than 30 years of experience in advertising, corporate communications and marketing management. He taught a graduate course in marketing at the University of Akron for six years before founding his company in 2005. John has a bachelor’s degree in journalism from Bowling Green State University and an MBA with a concentration in marketing management and research from the University of Akron.
Presenter: John Murphy
John is the founder and president of The Murphy Agency, Inc., has more than 30 years of experience in advertising, corporate communications and marketing management. He taught a graduate course in marketing at the University of Akron for six years before founding his company in 2005. John has a bachelor’s degree in journalism from Bowling Green State University and an MBA with a concentration in marketing management and research from the University of Akron.
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Event Documents/Images
Marketing Academy: Sales Training
Face to Face Event