Oklahoma Hotel and Lodging Association - Event Information

Event Name:
OHLA STR 2022 Forecasting - Free Virtual Session

Event Type(s):



Lodging and tourism professionals are invited to get all the details during the OHLA annual STR Forecasting Session where virtually you will learn about lodging industry OCC and ADR statistics as well as lodging forecasts for 2022.
Where is the industry year-to-date for 2021, and what is on the horizon for 2022?

This session is at no cost to members, but you must pre-register.

Rico Louw | CHIA • Presenter

STR • Regional Sales Manager

Presenter Bio:

Rico Louw is a Regional Sales Manager and Sales Executive for STR. He joined STR in 2015 and is responsible for building and maintaining positive relationships with clients located in the Central state of the U.S, as well as Mexico. He is a frequent guest speaker at hotel industry meetings and conventions, also enjoys to moderate panel discussions.

Rico achieved his degree in Hotel and Restaurant management, in Tenerife, Canary Islands, Spain (where he lived for thirty-one years). He resides in Gallatin, TN, close to the STR, North America Headquarters.

STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. STR was acquired in October 2019 by CoStar Group, Inc., the leading provider of commercial real estate information, analytics and online marketplaces.

Event Date:

Event Time:
3:00 PM - 4:30 PM Central


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